Content marketing is a marketing approach which is focused on distributing and creating valuable, consistent, and relevant content to retain and attract a clearly defined audience and ultimately drive profitable customer action.
There are plenty of tools available in the market to ace your business be it graphic design services or marketing solution provider. All they provide businesses with surefire yet affordable solutions. Likewise, the content marketing tools help you become productive with content marketing. If you have the right strategy in place, then these tools can really help you enhance your productivity. Buzzsumo lets you analyze what content performs best for a competitor or any topic.
It also helps you promote your content by finding the key influencers for it. The solutions provided by Buzzsumo include content discovery, content curation, monitoring brand identitycontent insights, influencer marketing, competitor research, and content research and planning.
It is the most sought-after tools that you should use for your SEO campaigns and content marketing. We have helped thousands of business owners from all around the world with their graphic design needs such as a logo design, website design, social media posts, banner and much more.
Get Started Now Get a free quote. Social Animal is yet another content marketing tool that saves your several hours each day you spend researching content. It provides a detailed analysis of how your content performs once it is published.
Manually find or search content for any keyword you care about and Social Animal will send you top performing content for your keywords right in your inbox in just 24 hours. Its powerful search algorithm finds you relevant and real influencers for the keywords that you care about. Its other features include competitor monitoring and creating a marketing strategy for Facebook.
Inboundli is a content creation platform for the blog and social media automation. For your blog, you can create a periodic digest to publish consistently and grow your content output. Inboundli delivers the best content which is optimized and matched for your specific audience, saves resources, drives predictable results, and boosts in-house content. It helps you collect brand mentions, choose the most effective promotional channels for your content, grab new promotional opportunities, backlink analytics, and audit, discover trending topics, and adjust your content based on the engagement data.
The toolkit also acts as a complete workflow for SEO professionals and builds the most effective social media strategy for social media marketers. Contently is one of the best content marketing solutions for best brands across the world. It helps marketers own the customer experience and transform their content.
32 best productivity tools to grow your business in 2021
An expert talent network helps you scale your content program and improves every aspect of it. Evernote helps you prioritize and capture ideas, to-do lists, and projects so that you feel organized without any effort and nothing falls through the cracks.
It is a single place where you can keep your notes, reminders, lists, and ideas; and also lets you stay organized irrespective of where you are. So you can manage, keep records, and plan projects even offline from any device. It is also a great platform where you can collaborate with your team members, manage meetings, clients, deadlines, and projects with ease.
Bannerflow is a creative management platform that lets you publish, scale, and design campaigns, in-house. It simplifies ad production so you can create more of them.
Take control, improve collaboration, and eliminate the complexity of your digital campaigns, focus on your goals and optimize your performance all with Bannerflow.With content marketing now taking over the world, there is a huge amount of content being created on a daily basis.
With brands determined to stand out from the crowd, creating fresh and regular, high quality content can be time-consuming, which means content marketers need to be as productive and efficient as possible.
Unique, shareable content is crucial for driving traffic, generating links, and increasing levels of engagement, but it can be easy to get bogged down by the daily crush of content requirements. By using the right tools, you can ensure your content creation process starts off on the right foot and delivers the results you need. The list below has been divided into steps, depending on where you need a productivity boost in your content marketing process. Editor Note: All links to tools are nofollow to ensure integrity.
Feedly is a really simple news aggregator that allows you to collect a range of existing online content and categorize it depending on your requirements.
You can use keywords to search for various content feeds and then organize them in whatever way works best for you. Feedly helps you stay up to date with a range of different topics, helping you keep an eye on your industry and come up with new, relevant content ideas.
There are lots of different ways to use Google when it comes to content research, including Google Alerts and general Google searches. Google Trends allows you to see real-time trending searches, topics, and stories, allowing you to filter by country and category, helping you narrow down the perfect content idea.
By using a real-time tool, you can ensure your content is timely and relevant. The great thing about Buzzsumo is that it lets you see what content is currently getting the most social shares in a range of different topics.
All you need to do is type in a key phrase and Buzzsumo will give you a list of all the best performing content in that area. You can discover what content works best in a certain industry and make sure that the content you are producing will hit the social media nail on the head.
Teams often end up in brainstorms pulling ideas from the top of their head or sitting quietly as their colleagues reel off a list of quirky ideas that can take up much of the allocated meeting time. This cuts down on a lot of wasted time and makes sure everyone arrives at a brainstorm session with plenty to talk about.
This headline generating tool cannot only help you come up with the perfect attention grabbing title for your content but can also help you come up with suitable content ideas to start with. When the results come through you will see an abundance of headline ideas that could be the perfect place to start your content creation. Mindomo allows you to map out your ideas, timelines, and project details using a range of colourful visuals.
Choose from org charts, idea trees, and mind maps, and make sure you plan out every step needed for your content marketing project. Many content writers create content using either Microsoft Word or Google Docs. The problem with these comes when you try to copy and paste your text into the back-end of a CMS like WordPress. The formatting can often go wrong and you may need to go back time and time again to remove additional code or spacing.
Text is a huge part of content creation, so it is it important to make sure your writing is top-notch from the start.
Grammarly, as the name suggests, helps you learn how to write better by pointing out any spelling and grammar mistakes in written text. The Microsoft plugin is fantastic for checking Word documents and emails on Outlook, and you can also use the Chrome extension for any online content.
The only downside is that you need to pay for a premium account to see any advanced mistakes, but the free version is still great for keeping an eye on the basics. If you are creating content to be read or viewed by others, it is important that they find it easy to share, otherwise they are unlikely to share it or link to it. Digital marketing, and content in particular, is becoming more focused on visuals than ever before.As marketers, entrepreneurs and small business owners, we are constantly trying to get the most out of every dollar spent.
On top of that, there are so many other daily tasks that need to be done, such as emails to answer, campaigns to review, content to publish….
Having the right set of productivity tools can make a big difference in how effectively your team works together and how well they succeed at their tasks. Luckily there are a plenty of low-cost tools, many are even free, that you can use to become more productive.
This will enable you to have a little more time to focus on your goods. As time management is a key factor in marketing any business its important you know what to prioritise.
These are the best set of marketing productivity tools that will help you grow your business in Ahrefs — A tool that is used to identify keywords for which your competitors rank in organic search and the amount of traffic driven by each of them.
The apps are specifically designed for business and teams to share and collaborate securely. Make a professional impression, make it easy to contact you, and promote your business with every email you send. Survey Monkey — will help you build your questionnaire with its question bank and survey templates.
Use Trello to streamline your marketing campaigns. Use Pagemodo for all your social marketing needs. Create professional graphics with the click of a mouse.
Picmonkey — Editing your photos is easy with PicMonkey!TOP CONTENT MARKETING TOOLS - The 13 Most Important Content Marketing Tools to Increase Visibility
Add filters, frames, text, and effects with this free online photo editing. Integrated email marketing, autoresponders, and landing pages let you automate marketing campaigns. Advanced analytics to track conversions, leads, and ROI, and learn what your customers want.
How To Boost Your Content Marketing Productivity
With events either being cancelled, put on hold, or switching to a virtual environment, social media and digital campaigns along with increased demand for targeted content, have increased.
This environment has created both opportunities and challenges for marketers. With an ever-increasing focus on content, they now face demand for larger volumes and faster speed of delivery. There is increased noise in the collaboration and communication process as a result of remote working, with endless email threads and instant messages popping up on the screen every other minute.
Projects are being managed in spreadsheets scattered across various locations with often tedious long-winded processes in place to manage them.
Tools like Google Docs and Dropbox, among others, do help to alleviate some of the problems. Without a tool that acts as a single source of truth, keeping track of all marketing initiatives can be very time consuming, especially if your team is spread across different regions. A unified way of keeping the team aligned will also help to avoid duplicated tasks lists, enabling the marketing team to deal with multiple requests. Having clearly defined processes is the obvious first step, but we need tools to support those in an effective way.
This promotes collaboration and provides transparency, increasing team efficiency. This is available to everyone who needs access, whether they are part of the marketing team or from another area of the business. Photo by Kevin Bhagat on Unsplash. Interested in hearing leading global brands discuss subjects like this in person? Tags: campaignsdigitalFeaturedMarketingproductivity. Your email address will not be published. Save my name, email, and website in this browser for the next time I comment.
Filipa is the campaigns manager at Clearvision and has over twenty years of marketing experience, spent in B2B software and previously in FMCG. In her spare time, she enjoys sailing and playing tennis.
View Comments. Leave a comment. Leave a Reply Cancel reply Your email address will not be published. Latest Articles. How marketers can streamline requests and improve productivity in Campaigns.Content marketing also involves multiple processes which include actions by several people. Higher management plays an important role in setting the goals of content marketing. Other people may plan and do the actual writing of the content.
Editing and proofreading can be done by the writers themselves or by an editor. You may even involve a graphic designer to help with creating visuals for your content. Finally, there may be more people and more steps involved in the final approval, publishing, and distribution of the content.
You can save several hours a day or week by improving productivity with the help of tools and strategies. An important part of content creation is generating ideas for blog posts and articles. You need to be aware of important keywords to use that help you rank for the right keywords.
Using appropriate and relevant keywords also helps customers find your content. You can use online tools to help with your research and planning. Use keyword research tools, and content research sites to generate ideas.
Content curation platforms are also useful for content ideas. You can get insights that save you time and help you create blog post titles faster and more easily. Such tools can also show you trends from historical content data. Getting insights from content curation and research platforms will save time and effort in making content. If you have an online site based on a membership platform, then you can boost productivity by using drip content.
You can use drip content to boost productivity by automating content access. You can make specific content available for specific users. This can be in the form of providing access after a specific time period, or when someone completes an activity. You can also combine drip content with email marketing to send timely emails.This is especially challenging for content marketing teams as they have to accomplish so many micro-tasks a day that it is next to impossible to coordinate. Content marketing is incredibly multi-faceted which makes it incredibly hard to keep under control.
Things may get much worse, when your content marketing team members find themselves working from home, in isolation, trying to handle dozens of destructions. I personally find myself much less inspired when working from home because of all constant distractions.
If you have kids and you try to write anything with them around you, you probably know what I am talking about. I have found that collaboration helps a lot here.
It is easy to feel stuck when working in isolation, so daily collaborating with co-workers help on both the fronts:. Google Meet is a nice free way to arrange this, especially if you are using other Google services like Google Calendar. You can create a recurring daily event in your Google Calendar making it hard to miss. Whether you outsource content creation or keep everything done internally, content creation has always been a challenge to scale and evaluate.
Yoast plugin for WordPress helps you to keep eye on all of that, so you or your writers can be kept accountable:. How to encourage your remote writers to research each topic more, create highly relevant content and use diverse vocabulary?
I have found that Text Optimizer works great for encouraging your content team and remote writers to go an extra mile when working on each content asset. Creating multimedia and interactive content has become an integral part of content creations. So empowering your team with image and video content tools that require no additional skills or training is also a good idea.
Renderforest is my recent discovery and it serves the purpose well. It is web-based which makes it perfect for cross-team collaboration and sharing:. Plus, it is multi-purpose giving you easy, yet effective tools to create videos, branded images and even mockups.
Content editing is essential in maintaining a consistent quality around brand-owned channels. To keep this process better organized, I try to maintain the following routine:. You can also keep the whole process inside WordPress. There are a few powerful proofreading plugins available for both writers and editors to create a well-revised copy before it goes live. Spying on your competitors and how they are broadcasting their content may give you many more ideas to add to the checklist.
The majority of that content will go down your blog archive to never drive any clicks in the future. And the best way to acquire natural links is to reach out to those people who are interested in that topic and can actually link.
You don;t have to email hundreds of bloggers but dedicating at least an hour or two for reaching out is a good habit to have. EmailAnalytics is probably the easiest and the most affordable option, provided your team is using Gmail or G Suite.
The tool will generate daily reports helping you see if your team is actively reaching out to niche bloggers and journalists, including number of emails sent and received, most active and slowest days, average response time, and more.
Finally, it makes sense to keep your writing team updated on how their content is doing.
Enhance Your Productivity With These Content Marketing Tools
Finteza is the perfect platform allowing everyone within a company to monitor website traffic and conversions, without having to through a specific training. It is easy to use, yet provides an in-depth insight, especially when it comes to monitoring events and actions. With a little bit of customization, you may also be able to use Google Analytics for that. Again, if you prefer to keep as much as you can inside your site rather than managing many tools and logins, there are quite a few ways to create custom dashboards right inside WordPress that would include web analytics.
Content marketing is not easy to organize, especially when your team is away, working from home. To keep everyone motivated and productive, try using the following tips:.How to Get 36 on ACT Science: 13 Strategies From a Perfect ScorerAiming higher than a 26. Then check out our guide to getting a perfect ACT Science score, written entirely by an ACT expert and full scorer.
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